True commitment is measured not by words, but by the actions we choose to take.

A graphic displaying the STGs Sustainable Tourism Goals logo and icons for 17 goals. Below, a green banner states 'Sustainable Tourism Acceleration Rating' with five gold stars indicating a high rating.

With diverse destinations across the country, the Tourism Authority of Thailand (TAT) is committed to elevating the supply chain within the tourism industry, ensuring readiness for sustainable tourism. Travelers will experience exceptional sustainable tourism through thoughtfully curated products and services, recognized by prestigious accolades such as the Thailand Tourism Awards and Sustainable Tourism Goals (STGs), which were rated with STAR: Sustainable Tourism Acceleration Rating.

This compilation showcases high-quality and sustainable products and services in the tourism industry, catering to the needs of continuously growing high-value travelers. Ultimately, each one of us plays a role in advancing sustainable tourism together.

STG 1  - Reduce Income Inequality

  • A view of a high-ceilinged interior with wooden walls and a large woven pendant light hanging in the center. Sunlight filters through nearby windows, casting shadows on the walls.

    Locally Sourced Touches

    Featuring community-made products in amenities, decorations, and cuisine. We highlight locally sourced products and materials from local communities.

  • Group of people paddleboarding on a body of water during a vibrant orange sunset.

    Low-Carbon Travel

    Offering immersive tour packages that support sustainable local tourism. We support community-based tourism with curated low-carbon travel packages that immerse guests in authentic local experiences

  • Group of people smiling and giving thumbs up, looking up at the camera in a room with wooden floors and furniture.

    Locals at the Heart

    Over 85.71% of our team members are proud to call this province their home, reinforcing our dedication to local employment and inclusive growth.

STG 2 - Sustainable Food Systems

  • A hand holding a cluster of green peppercorns.

    Local Sourcing Within 30 KM

    We prioritize purchasing ingredients from within a 30-kilometer radius to reduce carbon emissions and strengthen sharing economies within our communities.

  • A dining table set with plates of breakfast food including pastries, bowls, and a cup of orange juice, in a cozy restaurant with wood furniture and wicker pendant lights.

    Sustainable Breakfast

    Promoting a sustainable food system through actions. The Motifs takes conscious steps to reduce food waste. By offering thoughtfully portioned meals, our guests not only help minimize excess but also cut down on food management costs

  • Young girl sitting on bed with four colored miniature recycling bins labeled for different waste types.

    Responsible Waste Disposal

    All food waste from our dining facilities is managed systematically and disposed of responsibly, in line with sustainable practices.

STG 3 – Good Health and Well-Being

  • SHA 'Extra Plus+' logo.

    Strict Compliance with SHA Plus Standards

    We follow SHA Plus guidelines rigorously to ensure a safe and healthy environment for our guests and our team members.

  • A firefighting equipment checklist chart attached to a wall, next to a fire hose and valve.

    Continuous Monitoring & Evaluation

    Regular assessments are conducted to uphold the highest standards of hygiene, safety, and wellness.

  • Decorative shelf built into a wall with a bottle, reed diffuser, a small wooden dish, and two decorative tiles.

    Safe, Locally Sourced Ingredients

    We carefully select ingredients from trusted local sources, including organically grown and non-chemical produce, to support both guest health and community well-being.

    Our in-room amenities are carefully selected to be gentle on the skin and kind to the environment. Each product is made from natural ingredients with own’s signature scents, a scent of memory. The Motifs is not only try to elevates the guest experience but also reduces its environmental footprint—making comforts and sustainability beautifully inseparable.

STG 7 – Efficient and Clean Energy

  • Interior of a room with wooden flooring, large arched windows with wooden shutters, built-in window seating with cushions, and a door leading outside. The room has a ceiling with wooden beams and modern black ceiling lights.

    Smart Infrastructure Design

    Installation of MDB cabinets and capacitor banks to ensure efficient power distribution and energy stability.

  • Person plugging in an electric vehicle at an EV charging station with a QR code on it.

    Promoting Renewable Mobility

    Guests are encouraged to travel sustainably with access to on-site EV charging stations, reducing emissions and environmental impact.

  • Modern residential buildings with flat and slightly sloped roofs, featuring a mix of white, natural wood, and black exterior finishes, with greenery in the foreground and mountains in the background.

    Solar-Ready Construction

    Our building was designed with infrastructure in place for future solar panel installation, ensuring long-term energy savings and reduced carbon emissions.

  • Thai government logo with an orange flame symbol and black and orange Thai text.

    Partnership with GGBB Program

    We participate in the Ministry of Energy’s GGBB initiative to implement energy-saving improvements for both the property and our staff—supported by official documentation and training.

  • A person's finger is pressing the bottom left switch on a white multi-switch panel, labeled as an energy saving plan.

    Daily Energy Efficiency Practices

    Our comprehensive Energy-Saving Plan includes daily operational protocols and a Preventive Maintenance Program to maintain efficiency and reduce unnecessary energy use.

STG 8 – Local Jobs and Economies

  • Close-up of a person holding a palm open, receiving a small red and green object from another person with a patterned long sleeve. Several people are blurred in the background.

    Community-Sourced Procurement

    We prioritize purchasing products and materials directly from local communities to strengthen the regional economy.

  • Group of eleven diverse people, smiling and giving thumbs-up and peace signs, looking up at the camera inside a cafe or office with wooden furniture and light-colored flooring.

    Locally Rooted Workforce

    Over 85.71% of our team are local residents, reflecting our commitment to inclusive employment and community development.

  • A woman wearing a large straw hat and a blue shirt with white text and cartoon graphics on the back, gesturing with her arm extended to a group of people outdoors wearing face masks.

    Promoting Eco-Cultural Tourism

    We actively support and promote community-based, conservation-focused tourism, offering guests authentic and responsible travel experiences.

STG 12 – Promote Sustainable Tourism

  • People shopping in a store with various home decor and accessories on display.

    Community-Centered Experiences

    We support local entrepreneurs by promoting community-based tourism through authentic local cuisine and cultural activities that reflect the region’s identity.

  • Group of people stand and sit on paddleboards and kayaks on a river surrounded by lush green trees.

    Low-Carbon Travel Alternatives

    Our experience packages emphasize low-impact experiences such as SUP paddling and guided walking tours, reducing reliance on vehicles and minimizing environmental impact.

STG 13 – Climate Action

  • A detailed architectural model of an eco-friendly house with annotations highlighting features such as solar shading, cross ventilation, rainwater harvesting, and ivy for pollution protection.

    Energy-Efficient Building Design

    Our hotel is designed as an energy-saving structure, helping to minimize overall carbon emissions. Living side by side with nature and community

  • Environmental sustainability report for The Motifs Eco Hotel showing greenhouse gas emissions data, reduction strategies, and logos.

    Carbon Tracking & Reduction Goals

    We actively monitor and evaluate our carbon footprint using tools like CF Hotels, setting measurable goals to reduce CO₂ emissions through company-wide initiatives.

  • Logo for The Motifs Eco Hotel featuring a stylized leaf and droplet design against a background of green tropical leaves.

    Preventive Maintenance for Efficiency

    All electrical appliances and systems are maintained through a preventive maintenance plan, scheduled weekly, monthly, quarterly, biannually, and annually to ensure optimal energy performance.

  • Shadow of a hotel ornament with a dark background

    Eco-Conscious Purchasing & Shared Economy

    We prioritize purchasing low-impact, locally sourced, and seasonal products, while supporting community sharing models that reduce transportation needs and environmental strain.

  • Travel amenities including dental kits, shower caps, and cotton buds in a wicker basket with a sign reading "Grab & Go Amenities" at a hotel reception desk.

    REDUCE WASTE

    We are committed to reducing environmental impact through proper waste segregation, minimizing single-use plastics, and encouraging our guests to use in-room amenities mindfully.

STG 16 – Safety for All

  • Certification badge with blue border, features the words 'Extra Plus+' in blue text on a blue banner, and includes a logos of Thai health organizations and the phrase 'Amazing Thailand'.

    SHA Extra Plus Certified

    Fully accredited with SHA Extra Plus, ensuring compliance with the highest health and safety standards in hospitality.

  • Two bicycles parked outside a building with a white wall, sunlight casting shadows, and a woman with a small child standing near the entrance, which has an open door, plants, and an exit sign.

    Universal Design for All Guests

    Our facilities are built with Universal Design principles, including accessible parking, ramps, elevators, and restrooms for inclusive comfort and mobility.

  • Logo for Green Hotel, featuring a stylized letter G with a flame on top, the words 'Green Hotel' below, and text beside it listing classes: Green, Hotel, Silver, Class.

    Recognized as a Green Hotel

    Proudly certified as a Green Hotel (2022) by the Department of Environmental Quality Promotion, Ministry of Natural Resources and Environment.

  • A white wall with a black sign that reads "SMOKING AREAS" with an arrow pointing to the right, and part of a white car parked behind the wall.

    Designated Smoking Areas

    Clearly marked and appropriately placed smoking areas help maintain a healthy and comfortable environment for all guests. All rooms are non-smoking room.

  • Floor plan of the third floor of The Motifs Eco Hotel showing rooms 301 to 312, with a legend indicating current location, emergency exit, and fire extinguishers.

    Robust Safety Systems

    The hotel is equipped with emergency exits, lighting, evacuation plans, and CCTV, all meeting official building safety regulations.

  • Logo of The Motifs Eco Hotel with green leaves in the background.

    Third-Party Liability Insurance

    All guests are covered under third-party liability insurance, with access to partnered hospitals in the province in case of unexpected incidents during their stay.

STG 17 - Partnership for STGs

  • Group of seven people standing indoors, holding framed certificates and a trophy, smiling for the photo.

    Leadership-Driven Vision

    Our management team embeds the STG mission into the hotel’s Vision and Mission Statements, aligning all staff with sustainable values.

  • Earth Day promotional graphic featuring a line drawing of hands holding Earth, a leaf, and a stained glass window in the top left corner. Date April 22, 2022, with text explaining Earth Day celebration and environmental protection support.

    Collaborative Energy-Saving Plan

    We implement an Energy-Saving Plan in partnership with our staff, fostering shared responsibility for reducing environmental impact.

  • Group of seven people standing indoors, smiling, in front of event banners with logos and text, near large windows with curtains, some plants in the background.

    Public–Private Collaboration

    We work closely with local communities, eco-friendly product suppliers, and organizations such as TAT Chanthaburi Office and TAT Headquarters to support sustainable tourism development.

  • Modern hotel building with wooden accents and a small front garden, under a partly cloudy sky.

    Commitment to Industry Standards

    The hotel continuously participates in certification and evaluation programs across the tourism sector to consistently raise our service standards and sustainability practices.